Targeted Advertising - Optimal Visitors - Maximum Sales!
Matt Peskett is a digital consultant with over ten years of search engine marketing experience. He is Google Adwords qualified and has presented on PPC topics at the prestigious international 'Search Engine Strategies' conferences. Through his company Firetop Ltd, he has created and managed pay per click campaigns across Google, Yahoo and MSN… both locally and internationally… for clients large and small!
Firetop’s team of SEM experts create campaigns for clients who wish us to manage them on an ongoing basis AND for those who wish to manage them in-house once created and fully optimised.
Typically the steps to campaign launch include:
- Client Market Research
- Keyword Research
- PPC Ad Copy Generation
- Landing Page Design (if needed)
- Client Sign-Off / Amends
- PPC Campaign Upload
- Optimisation (RoI Adjustments)
- Account Handover (Access) or Monthly Management
We charge a fixed hourly rate for our time and as a rule of thumb the bigger the campaign / market the more it costs to research and establish. With our guidance it’s up to you to decide on your daily visitor / click budget for the search engines and to supply credit card or DDM details – we don’t usually get involved in handling client budgets or take any commission (we believe that agencies using that model are working to a counter intuitive aim – spend spend spend rather than our preferred optimise optimise optimise!)
Arrange an informal 'chat with Matt' to discuss your own campaign requirements by using the form on the right TODAY!
"We have been trading since 1985 having tried all forms of advertising; we were astounded how quickly the Google campaign generated business. I knew it was right for us when we told Firetop to turn it off for a week so we could catch up! Matt has controlled the costs superbly for us, his advice and knowledge is simply excellent."
Steven Brown (Managing Director)
The Lyndon Group, London, UK
